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Marketing Manager

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The goal of the position is to develop and strengthen the sales channel aimed at private customers, via the company website, ensuring an integrated, effective marketing strategy geared towards business growth.
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Main activities

  • Development and management of the online direct sales channel, with a particular focus on site optimization;
  • Planning and implementation of digital marketing campaigns ;
  • Organization and coordination of promotional events and brand awareness activities;
  • Campaign performance analysis and monitoring of key KPIs ;
  • Collaboration with the parent company for strategic and project alignment.

Requirements

Essentials/Must have

  • Significant experience in similar roles;
  • Skills in digital marketing and social campaigns;
  • Fluent knowledge of the English language;
  • Previous experience in the hospitality world;
  • Operational attitude, results orientation and ability to independently manage projects.


Preferential/Nice to have

  • Strategic vision combined with strong pragmatism.

Compensation Package

The position includes a permanent contract, at Manager level, with a salary that will reward qualified candidates + a bonus linked to the achievement of objectives.

Workplace

Central Tuscany

Company

A dynamic international company operating in the tourism sector. The Italian office is undergoing a growth and restructuring process.

Keywords

#WEPRAXI #PRAXIHR #PRAXI #hospitality #turismo #digital #marketing #manager #social #event


Ref. SP50077

Disclaimer:

PRAXI SpA (MLPS Authorization 13/I/0003868/03.04) believes that diversity and inclusion are key elements for the success and sustainability of organizations. We are committed to creating an inclusive work environment that promotes equal opportunity and respects the diversity of backgrounds, experiences, and opinions of our employees, partners, and customers.

We are committed to ensuring that all stages of the recruitment and selection process are conducted fairly and transparently, based solely on the skills, qualifications, and experience of applicants. Furthermore, we are committed to using neutral and inclusive language in our communications to avoid any form of gender discrimination or bias.

PRAXI SpA guarantees the rights provided for by the Privacy legislation and specifies that it will use the information received for the sole purposes of recruitment and selection of personnel.

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Key Points

JOB TITLE - Project Code
Marketing Manager - SP50077

Organizational Project
The position reports to the CEO

Team Management
Small team

Work Mode
On-site, with infrequent trips to the parent company

Project Team

Consultant Lorenzo Galli and Researcher Marta Carbonella manage this professional opportunity.
Only applications received through this link will be considered.
PRAXI, Via Landino, 14, 50129 Florence
Find Lorenzo Galli and Marta Carbonella on LinkedIn